Which tribe you belong to?
This model they build claims that every company or any group of people can been seen as a tribe. A tribe can be in size of 20 to 150 people who share the same values, interests and cause. All of the companies in the world can be categorized with 5 different tribal levels. The level 1 being the lowest and 5 highest.
The interesting part of the model (supported by extensive research work with real life companies) is that on a long run companies on a higher level always outperform the ones on lower level. The level 2 outperforms the level 1 and the level 3 outperforms levels 1 and 2 – and so on. You may think that “So what, I am on the highest level in my opinion.” The reality is that you are not. Most of the companies are stuck on the levels 1,2 and 3. In terms of percentage this is more that 75%. Yes you heard it right, only 25% of the companies are on the highest two levels. It is needless to say that there is tremendous potential for performance increase. The book gives you clearly defined methods that lift your company from one level to another. These methods are no rocket science and openly available to anyone who wishes to read the book.
Having worked with several different organizations (either myself or in business relationship with them) I have always wondered why certain company cultures just perform better than the others. This book explains it easy terms and with common sense. Reading, I mean listening to, it was an epiphany to me.
Have a look at this short video where Dave Logan explains the Tribal Leadership in nutshell. Maybe you will experience an epiphany too.