Rework365

Category Archives : Marketing

Simple tips how to become a better leader? #7

Are you Organized or Chaotic?

this blog is continuation to my previous blog “Are you extrovert or introvert” which can be found by clicking here. Thinking (T) or Feeling (F) The question here is: How do you make decisions? The people with Thinking (T) preference tend to base their decisions on the logic, facts, figures…

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Starting is everything!

On March 13, 2012, Posted by , In Innovation,Leadership,Marketing, With 1 Comment

Every success story in the world has a start. This is the point when you actually do something to your idea to make it reality. Without start there is no success. Brilliant, superior, beautiful, great, stunning or simply plain awesome idea that nobody actually implements is never going to succeed….

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The new innotiimi.com website is live!

www.innotiimi.com Check it out and click the “Like”.

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New value year 2011

The new year is always a discontinuity point and time for making promises. Why not deciding to start thriving your business towards new growth and untapped markets? Here are couple of ideas that might be relevant to you. Understand your value curve First you need to understand how your product…

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Leadership Lessons from Dancing Guy

First: this video is really polarizing. If you are extremely conservative “old school leader”it is probably nothing for you. On the other hand this video does not directly have anything to do with “classical business school leadership”. However, many important ingredients of good leadership, or making a movement if you…

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Interruption marketing is simply annoying waste of time

We are the interruption marketing generation. We have been spammed by TV, radio and print advertisement since we were born. This interrupting spam is simply annoying and irrelevant for most of the people. When did you buy something because you saw the commercial or visited some corporate website? On the…

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Are social networks useless for businesses?

Seth Godin’s opinion about this very hot topic. Is was not exactly a surprise that the old school networking “rules” apply 1:1 also¬†for social networking.

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Shifts in scarcity and abundance

Shift in market dynamics It is really nothing new that business is based on exploiting scarcity. You create something scarce and sell it with profit. Great stuff! But when the scarce things become common you need to rethink what you are actually doing. The same thing happens when some common…

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Permission marketing

Isn´t it so annoying when your favorite movie or football game is brutally interrupted by some desperate corporate trying to sell you more washing powder, cars, beverages or something else? I guess very likely your answer is yes. Probably you are more likely not to buy that particular brand that…

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Launch your product now

When is the right time to launch your product? When is the right time to expand your business to new markets? Probably sooner than you think. Most likely today. Get out there immediately when your product is ready to do what is was meant to do. Remember that you should…

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